bookrandom Chapter 1040 Negative News
Chapter 1040 Negative News
"Then they are also supplying the Peerless Grace? It used to sell for 1.2 yuan, but now it's only 50 cents?"
"Of course! Although our store is big, we never go directly to the winery to buy goods. We always use tricycles to deliver goods to the door."
Shi Qiang blew out smoke rings: "If you ask me, there must be something fishy here..."
"Isn't there a Shengshi Tianxia store in Lailong Town?"
Zhou Qi picked up a peanut and looked at the pile of wine boxes behind the counter.
Boss Shi came over with the teapot to refill the water. His sleeves rubbed against the edge of the table and got greasy stains. "The original wine is expensive to buy, and the profit from selling this high-end imitation is about the same."
He pointed his thumb at the batch of blue bottles of wine behind him and said, "Look at this knockoff, it's selling for 60 cents a bottle, which is 30% of the purchase price of the genuine wine!"
Zhou Qi stroked the convex and concave anti-counterfeiting label on the wine bottle - this fake even had the gold-plated fonts imitated almost exactly.
Amid the aroma of spicy chicken wafting from the kitchen, he heard the rumbling sound of a diesel tricycle approaching. The delivery guy was unloading goods from the truck bed. The words "盛世天下" (Prosperous World) on the cardboard box were slanted like a drunk.
"Who is the deliveryman?" Zhou Qi handed Boss Shi a cigarette of Hongtashan.
"A stranger. He said he delivers goods every fifth day of the month."
Boss Shi lit a cigarette by the flame of the stove and squinted at the diners: "Look at those people wearing Dacron shirts, they just buy knockoffs to look good. The sophisticated people wearing Zhongshan suits have to drink the genuine ones that come with prizes."
As he was talking, a red-faced man popped out of the private room in the east: "Boss, bring another box of Shengshi Tianxia! I want the kind that can be scratched!"
Someone in the west booth immediately responded: "Give us the cheap ones, six boxes!"
Boss Shi pulled out two price tags like a magic trick and winked at Zhou Qi: "The genuine ones come with a chance to win a car, while the knockoff ones are 80 cents cheaper. This is called choosing the right dish for the right person."
He suddenly lowered his voice and said, "A few days ago, Lao Liu from the Industrial and Commercial Bureau took some people to dinner. They drank two bottles of fake goods and they didn't taste it!"
"Boss, give me a whole lottery ticket! The young couple of Lao Wang's family in our village both won 100 yuan. If I can win the prize, I will have money to buy wine this month!"
When Zhou Qi heard the customer specifically requesting the "Shengshi Tianxia" at 1.6 yuan per piece, he couldn't help but smile.
He stared at the counter for a while and found that among the customers who came to eat, the number of people buying their own genuine products and the counterfeit products at 60 cents a bottle was surprisingly similar.
This situation made him grit his teeth - who is so desperate as to steal my business?
No matter who he is, those who destroy other people’s financial resources must be punished!
Zhou Qi just ate a few bites of food with Li Jiang, his family and NetEase's father and son, and he had no intention of attending the dinner.
He got on his motorcycle and rushed back, not even paying attention to everyone's advice to have a couple more drinks.
Speaking of Lailong Town, as an old town with a history of more than 200 years, it is indeed not close to the city. It is the largest among the dozen or so surrounding towns.
Now that fake liquor has appeared even here, it’s probably even worse elsewhere.
Sure enough, on his way back he deliberately detoured to nearby towns and checked all the larger shops one by one.
It turned out that almost every store was selling the counterfeit version of "Shengshi Tianxia", especially those that cost 60 cents a bottle, which were displayed for sale in nine out of ten stores.
The more Zhou Qi looked at it, the darker his face became - although the price of fake liquor was kept low, it had taken away 40% of his own market share. This output was definitely comparable to that of the regular army of Shen Bing Winery!
The number of wineries in Suqian that can compete with Shen Bing can be counted on one’s fingers.
Thinking of the "Peerless Elegance" series recently launched by Tanggou Distillery, Zhou Qi broke out in a cold sweat. He was afraid that this market would be completely eaten up.
He stepped on the accelerator and rushed straight to the Shen Bing Winery to look for his brother Zhou Xingfei. When he found him empty-handed, he turned around and rushed into the Municipal People's Hospital, where he finally caught him in the ward.
When Zhou Mingfa saw Zhou Qi pushing the door open, his eyes suddenly lit up.
"Have the sales of alcoholic beverages been stable recently?"
He patted the empty seat next to the bed and motioned for his son to sit down.
When Zhou Qi sat down, he noticed that his father's face was ruddy, completely different from the man who was still on a ventilator half a month ago. He felt relieved.
"Didn't Lao Er just report it to you?"
Zhou Qi turned around and winked at Zhou Xingfei who was standing by the window.
The boy hurriedly opened the notebook, but Zhou Mingfa waved his hand to stop him:
"I want to hear it from your own mouth. Xingfei is still in school, so how can he understand the twists and turns of the business world?"
"It's all going well."
Before Zhou Qi finished speaking, he met his father's sharp hawk-like gaze. The old man suddenly stood up by the edge of the bed: "Your eyebrows are twisted into a river, do you think I'm blind?"
He poked his son's forehead with a rough finger and said, "When your father was selling mountain products at a street stall, he could even smell a wild boar digging into the cargo box!"
These words made Zhou's head jump.
In his previous life, he had been in the business world for decades and had long since mastered the ability to hide his emotions. He never expected that a farmer would see through his clues.
While he was hesitating, Zhou Mingfa suddenly lifted the quilt and said, "We will discharge you tomorrow! Don't think your uncle is old and confused. Something must have gone wrong in the factory, right?"
"It's really nothing..."
Zhou Qi swallowed the words back when they came to his lips.
The old man had already stood still in his cloth shoes, and patted his shoulder with full energy: "In our Zhou family, we believe in sticking together! Do you think you are a single-plank bridge? Three heads are always smarter than one!"
The crisp sound of a lighter suddenly rang out in the ward.
Zhou Mingfa took out a cigarette and put it in his mouth. He hooked his finger at his nephew and said, "Have a good cigarette. I'm dying of suffocation in the hospital these days!"
Just as the two brothers were about to dissuade him, the old man had already blown out a smoke ring happily: "Go on, what's going on at Tanggou Distillery?"
"Their new peerless beauty..."
Zhou Qi also lit a cigarette and squinted his eyes in the smoke: "The factory price has been cut from 2.3 yuan to 50 cents. Now the price is the same everywhere on the street."
He turned to his brother and asked, "Did you finish what I asked you to do?"
"Brother, you are amazing!"
Zhou Xingfei was so excited that he almost dropped his notebook: "Tanggou Factory has not registered any trademarks at all. The series such as Peerless Beauty and National Beauty are all empty brands!"
The boy's voice changed in pitch with excitement, like a hound that had caught a rabbit.
"Tanggou Winery is still our main target. We need to publicize negative news about their Peerless Fenghua wine in major newspapers and on the radio."
Zhou Qi spoke slowly, holding a cigarette in his mouth.
Zhou Xingfei asked anxiously, "How do we do it? Just tell me, big brother."
"Every time the township radio stations broadcast our Shengshi Tianxia advertisement, they must include content attacking Jueshi Fenghua."
"What exactly is it about?"
"They said that the wine was not worthy of its reputation. It was originally sold at a high price and made huge profits. It was only sold at a reduced price after being reported by someone."
Zhou Qi flicked the ash off his cigarette and said, "Not only does the radio broadcast it more than 20 times a day, but the newspapers also have to publish the news everywhere."
At this time Zhou Xingfei interrupted: "Brother, when are we going to deal with their trademark problem?"
Zhou Mingfa, who was smoking, suddenly choked and started coughing. Zhou Qi quickly gave his uncle a back massage:
"Uncle, your lung disease hasn't fully healed yet, so why don't you smoke less? Or should you go back to the hospital and rest?"